Editorial Policy
How our content is written, reviewed and kept expert-led and accurate.
Our content is written to be accurate, balanced and genuinely useful to patients researching facelift surgery.
Our principles
- Expert-led. Our guidance is written and reviewed with specialist input, and is not influenced by advertising or any single clinic.
- Evidence-aligned. We reflect guidance from the GMC, BAAPS, BAPRAS, the CQC and peer-reviewed literature.
- Plain English. We explain medical concepts clearly without oversimplifying the trade-offs.
- Honest about uncertainty. Where evidence is limited or opinions differ, we say so.
Updates
We review content periodically to keep it current with evolving technique and guidance. This site offers information, not individual medical advice.